GOOD. KIND. PURE.™

100% vegan, 15-free* nail polish with sustainable Bamboo and Marine Algae for extra care.

Hardener SELECT YOUR SHADE/ 37
Pure Banner Image

Benefits

Inspired by the hues found in nature, Good. Kind. Pure™ is grounded by the beauty around us! Plant-based, 100% vegan, 15-Free Good. Kind. Pure™ nail polish offers up to 7 days of flawless color and reflective shine without compromise. Containing sustainable bamboo that delivers nutrients to nails for strength & growth and sustaible Marine Algae for hydration and nourishment! Protects skin against external aggressors. The 100% plant-based brush bristles provides improved application. • Sally Hansen is the #1 nail brand in Canada*. • 100% vegan and 15 free*. • Offers up to 7 days of color & shine. • Contains sustainable bamboo that delivers nutrients to nails for strength & growth. And contains sustainable Marine Algae for hydration and nourishment. • Protects skin against external aggressors. • 100% plant-based brush bristles provides improved application. *Nielsen $latest 52 wks - W/E 05/21/22 *15-Free. Formulated without: 1. Formaldehyde, 2. Formaldehyde Resin, 3. Toluene, 4. Xylene, 5. Acetone, 6. Phthalates (including DBP), 7. Camphor, 8. Parabens, 9. Ethyl Tosylamide, 10. Triphenyl Phosphate (TPP), 11. Animal-derived ingredients, 12. Styrene, 13. Glycol Ether of Series E (Glycol ethers derived from ethylene oxide), 14. Nonylphenol ethoxylate, 15. Sulfate-free

HOW TO APPLY

1

Make sure nails are clean and dry.

2

Use nail polish remover to wipe away any residue on the nail.

3

Apply 2 coats of Good. Kind. Pure.™ Color.

4

Allow color to dry.

5

Apply 1 coat of Good. Kind. Pure.™ Top Coat. To add some extra strength to your nails use Good.Kind. Pure™ Hardener.

REVIEWS

Reviews

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793 reviews with 5 stars.Select to filter reviews with 5 stars.
270 reviews with 4 stars.Select to filter reviews with 4 stars.
118 reviews with 3 stars.Select to filter reviews with 3 stars.
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56 reviews with 1 star.Select to filter reviews with 1 star.

Overall Rating

4.3

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Average Customer Ratings

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339 – 368 of 1299 Reviews
Atlanta, GA
Review1
Votes5
Age45 to 54
GenderFemale
5 out of 5 stars.

THE BEST BREAKTHROUGH IN NAIL INDUSTRY

4 years ago
This nail polish has no smell at all and it applies so so smoothly & beautifully. I love using OPI, Essie and Sally Hansen & Olive & June but Pure by SH has won all points from me. I love love love it and especially the pastel shades look so pretty on natural nails.
    • Yes,
    • I recommend this product.
    Helpful?
    New York, New York
    Review1
    Votes2
    Age25 to 34
    GenderFemale
    5 out of 5 stars.

    Nail Polish that Does Not Smell!!!

    4 years ago
    This nail polish does not smell like the other nail polishes (it has no smell). It applies every nicely and lasts as long as a regular nail polish.
      Helpful?
      Review1
      Votes0
      5 out of 5 stars.

      Bedside, desk, center console of your vehicle.

      4 years ago
      There are certain essentials every woman needs to keep on hand. A good cuticle oil is one of them. This brand hits price point so you can afford to have one in every room and within arms reach wherever you frequent the most. I never leave home with out it. We are washing our hands so much and using hand sanitizer so frequently…cuticle oil is my heavenly treat at stop lights or while on the phone and right before bed. Sally Hansen Good Kind Pure Island Coconut Nail Oil
      influenster.com

      Originally posted on influenster.com

      Review1
      Votes0
      5 out of 5 stars.

      Love this polish

      4 years ago
      I have 2 shades of this polish (Lava Rocks and Natural Spring) and I love them both! The polish itself goes on very smoothly and evenly and the wide, flat brush is perfect for application (even on my small fingernails). Odor isn't as strong as some polishes and the drying time its much quicker than some other brands as well. Looking forward to trying other shades!
      influenster.com

      Originally posted on influenster.com

      Ct
      Review1
      Votes4
      Age35 to 44
      GenderFemale
      5 out of 5 stars.

      Finally!

      4 years ago
      I can never find nail polish that dries on my nails, my siblings have the same issue, but this- I tried it on a whim and it’s amazing!!! Thank you!!!!
        • Yes,
        • I recommend this product.
        Helpful?
        New Hampshire
        Review1
        Votes5
        5 out of 5 stars.

        The BEST!

        4 years ago
        My eczema on my face kept breaking out - apparently touching face with nail polish (even though completely dry). I've used this for 5 months - and not one allergic reaction! Thank you, thank you, thank you!
        • Yes,
        • I recommend this product.
        Helpful?
        Los Angeles
        Review1
        Votes3
        Age35 to 44
        GenderFemale
        5 out of 5 stars.

        My favorite nail polish!

        4 years ago
        I absolutely LOVE this line of polish not only because it's free of 16 of the harshest chemicals but it's really affordable and easily accessible (you can buy it at major drug stores), has great color choices, and it doesn't give me a massive headache. Especially since I started doing my nails at home, the fumes from other polish really stay in the house but with Pure, you can barely smell anything. My husband is no longer complaining. The brush is really easy to use. I have not found another "clean beauty" polish that's better or more cost effective. It's honestly the BEST!
          Helpful?
          Midwest United states
          Review1
          Votes3
          GenderFemale
          5 out of 5 stars.

          Delightful results!!

          4 years ago
          Nail polishes with Tulane and formaldehyde cause allergic allergic reactions in my body and extreme discomfort in my eye tissue then I found Sally Hansen's pure I am beyond delighted and being able to have a perfect 10 with no allergies or threats to my system ....honestly formaldehyde no I'll pass I'm staying with Sally's thank you so much!!!!
            • Yes,
            • I recommend this product.
            Helpful?
            Review1
            Votes0
            5 out of 5 stars.

            Sally Hansen Pure Nail Polish

            4 years ago
            I really like this nail polish, it doesn't have a strong chemical smell like a lot of others and my nails don't feel suffocated. I'm wearing a different shade (220 be-gone-ia) but I've tried multiple and they're all pretty! Definitely worth trying if you're looking for a more natural nail polish with less harmful chemicals. Sally Hansen Good Kind Pure Island Coconut Nail Oil
            influenster.com

            Originally posted on influenster.com

            Review1
            Votes0
            5 out of 5 stars.

            Lavender Haze perfect color for Summer to Fall

            4 years ago
            I love this Pure Vegan line of nail polish by Sally Hansen. This shade “Lavender Haze” is perfection. Perfect color for transition from Summer to Fall. Available at Target and Drug stores. Goes on smooth, dries quickly and is Vegan. Sally Hansen Pure #f4f #fashionnails
            influenster.com

            Originally posted on influenster.com

            Review1
            Votes0
            5 out of 5 stars.

            LOVE IT!

            4 years ago
            So in love with Sally Hansen Pure in laven-dear The color is highly pigmented and even with one stroke it looked good. However I love multiple coats of both lipstick and nailpolish❤️ Ignore my cuticles as I’m working on learning how to do them the right way. Anyways the color is beautiful, makes me feel classy and dainty💅 I top it off with Sally Hansen 49 Miracle Gel Top Coat. #NavyExchange #Influenster #naillove #nailpolish #nailart #sallyhansen Sally Hansen 49
            influenster.com

            Originally posted on influenster.com

            Greensburg PA
            Review1
            Votes10
            Age55 to 64
            GenderFemale
            5 out of 5 stars.

            I'M IN LOVE

            4 years ago
            Bought the new plant based polish after I happened to see it at a local drug store. Applied one coat. I shower daily (sorry if TMI), wear sandals to work and to garden, wear socks and sneakers to walk. NO chipping or anything and it's been on over a week! Love this product! Gonna have to go buy more colors!
              • Yes,
              • I recommend this product.
              Helpful?
              Review1
              Votes0
              5 out of 5 stars.

              Vegan Nail Polish

              4 years ago
              love the color and that it's vegan. It is easy to use, same as the non-vegan nail polish. I would improve this brand by adding more colors. I haven't found a lot of vegan nail polishes at stores. I would buy again.
              influenster.com

              Originally posted on influenster.com

              Review1
              Votes0
              5 out of 5 stars.

              The BEST Nail Polish Color

              4 years ago
              My absolute favorite nail polish color! It is a sheer polish perfect to wear under nail art or as is! I love the sheer look and I literally wear it almost every day! The polish is buildable so you can choose the opacity you prefer! The polish is also plant based!
              influenster.com

              Originally posted on influenster.com

              Minneapolis,MN
              Review1
              Votes14
              Age35 to 44
              GenderFemale
              5 out of 5 stars.

              Best healthy nail polish!

              4 years ago
              Best healthy nail polish on the market. Dries fast and only needs 2 coats. My husband can’t handle most nail polish fumes- this is perfect- the fumes barely bother him and it’s dries so fast, he can come back in the room soon after I am done doing my nails. I only wish there were more bright reds and pinks! Sweet Berries is my go to color.
                • Yes,
                • I recommend this product.
                Helpful?
                Review1
                Votes0
                5 out of 5 stars.

                Pink moom

                4 years ago
                These are so pigmented and easy to use. They color pay off is amazing and the brush is perfect to get color all over the nail perfectly. The dry time is pretty quick so its perfect if your impatient with your nails. Will buy many more
                influenster.com

                Originally posted on influenster.com

                Review1
                Votes0
                5 out of 5 stars.

                I love everything from this line.

                4 years ago
                I love this line of products. You can rarely find a nail polish that is more than ten free. Being 16-free is completely out of the norm. I’m so happy to have found an every day brand that did so.
                influenster.com

                Originally posted on influenster.com

                San Jose, CA
                Review1
                Votes10
                Age45 to 54
                GenderFemale
                5 out of 5 stars.

                Love everything about it!

                4 years ago
                I'm increasingly sensitive to fragrance, and was looking for a hardener or clear polish that had less odor and is free of the key toxic chemicals). I'm so happy to have found this hardener. The product is great - it applies easily, dries fast, and lasts a long time (even through my multi-day kitchen "deep cleaning" project). Water is usually the enemy for my nails, but this stood strong. The brush is perfectly shaped for easy application, and even the brush handle is easy to hold with my non-dominant hand. And the odor is lower than other products (including Sally Hansen's Hard as Wraps, my previous favorite). The smell is a little strong at first, but dries down quickly. I have found my new go-to!
                  Helpful?
                  Review1
                  Votes0
                  5 out of 5 stars.

                  Best Nail oil!

                  4 years ago
                  After using this product for a week, I’ve seen so much improvement in my nails. My nails are weak and brittle and I’ve spent a lot of money trying to find a good product to strengthen them. And this nail oil is the winner!
                  influenster.com

                  Originally posted on influenster.com

                  Review1
                  Votes0
                  5 out of 5 stars.

                  nail review

                  4 years ago
                  Honestly was very good. Has a decent smell to it and didn’t harm my nails after using for the first time:)
                  influenster.com

                  Originally posted on influenster.com

                  Review1
                  Votes0
                  5 out of 5 stars.

                  Vegan Top Coat Nail Polish

                  4 years ago
                  I appreciate that the product is Vegan. I am enjoying the glossy shine of a top coat on a home manicure. *Only reviewing top coat of the nail polish duo. **Received this as a gift from a friend.
                  influenster.com

                  Originally posted on influenster.com

                  Review1
                  Votes0
                  5 out of 5 stars.

                  Great Nail Polish- Sally Hansen Rose petal

                  4 years ago
                  This product is light in color and you need 2-3 coats in order to have a light pink color. The pricing is around 5-6 dollars and it is very lightweight and easy to apply. I would definitely buy this product again and try new colors.
                  influenster.com

                  Originally posted on influenster.com

                  Review1
                  Votes0
                  5 out of 5 stars.

                  love it!

                  4 years ago
                  This nail hardener is helping me to grow my nails out. It toughens up my nails so it is more difficult for me to pick them. I like using the pure collection because the scent is not as strong as normal nail Polish.
                  influenster.com

                  Originally posted on influenster.com

                  Idaho
                  Review1
                  Votes5
                  Age65 or over
                  GenderFemale
                  5 out of 5 stars.

                  Like the color Peony olay

                  4 years ago
                  Enjoyed the color and it’s good for me. My nails have been splitting from all the gels and soaking off polish. It is slow drying. Is there a quick dry?
                    • Yes,
                    • I recommend this product.
                    Helpful?
                    Review1
                    Votes0
                    5 out of 5 stars.

                    4 years ago
                    This one I like it if help my nail and look nice and shine i can see the deference but I do like the way it make my nail
                    influenster.com

                    Originally posted on influenster.com

                    Washington
                    Review1
                    Votes14
                    Age65 or over
                    GenderFemale
                    5 out of 5 stars.

                    Love this polish!

                    4 years ago
                    I love this polish. I have worn the Pinky Clay for awhile now and get lots of compliments. Just bought the Crystal Blue for my summer toes. Oh my goodness! It looks gorgeous! The plant based polish wears very well and doesn't have the odor like regular polish.
                      • Yes,
                      • I recommend this product.
                      Helpful?
                      Florida
                      Review1
                      Votes18
                      Age35 to 44
                      GenderFemale
                      5 out of 5 stars.

                      Pretty Cool

                      4 years ago
                      The polish has a thick texture that turned me off at first, but it’s pretty cool. My cousin said she paid $50 for a mani/ pedi and asked me how much did I pay. I was so proud to say I did my nails myself. The top coat does not add lots of shine (I like high gloss), but it does make a difference. I love the round brush! It helps shape around the cuticles. The pic is of day 2.
                        • Yes,
                        • I recommend this product.
                        Helpful?
                        Australia
                        Review1
                        Votes6
                        Age35 to 44
                        GenderFemale
                        5 out of 5 stars.

                        Love the toxic free polish!

                        4 years ago
                        The video above really helps so much to know what the colour/ thickness/ transparency level looks like on actual nails- great job! I watched that to identify which colour I want and then went to the shop for it. The colour is exactly the ones as shown in video. The smell is less strong than the usual ones but still smell like nail polish (which would have great if I can find something without such smell). Anyway it’s very smooth easy to apply on nails, and the feeling of knowing it’s toxic free is great! Good price compared to other non toxic brands too.so glad to find this!
                          • Yes,
                          • I recommend this product.
                          Helpful?
                          Woonsocket ri
                          Review1
                          Votes9
                          Age45 to 54
                          GenderFemale
                          5 out of 5 stars.

                          I can wear nail polish again!

                          4 years ago
                          I recently realized I am allergic to regular nail polish (as well as dip and gel) and was devastated. I like my nails to be pretty. I was sooo happy when I discovered this polish. I don't have any reactions at all. I don't feel the urge to pick at my nails (as much - its a bad habit I got into with the "bad" polishes). It goes on easily. Now I need a polish remover that is as good and safe as this polish is for me.
                            • Yes,
                            • I recommend this product.
                            Helpful?
                            Mass
                            Review1
                            Votes5
                            Age45 to 54
                            GenderFemale
                            5 out of 5 stars.

                            Indiglo

                            4 years ago
                            I like this opal like purple it goes on smooth! Get some.
                              • Yes,
                              • I recommend this product.
                              Helpful?
                              339 – 368 of 1299 Reviews